It’s 2021 and unless you’ve been living under a rock, you know having an online presence for your business matters. The longer you ponder on investing in a website, your competitor might already be halfway through.
“But isn’t it hard and expensive to build a website?”
You’d be surprised at how easy it is to build a website and how flexible the costs are. Depending on your budget, you can either hire someone to do it for you or create the website yourself.
The latter isn’t only the more affordable solution — it’s also faster. The good news is you don’t even need to be tech-savvy to do it, thanks to website builders.
It’s no wonder why website builders have gained popularity in the last couple of years. They don’t require any coding knowledge and won’t burn a deep hole in your pocket.
5 Website Builder Benefits in Transitioning Your Business Online
Choosing the right website builder for your business plays a pivotal role in your online success. Here are five clear-cut benefits to consider.
Simplify website building with its drag-and-drop feature
You may be a complete novice to programming but that won’t matter when it comes to website builders. With their drag-and-drop, you can create a website in just a few hours.
Website builders have a dozen ready-to-use website templates or themes you can use and edit to your heart’s content.
Envision your website, drag and drop some templates, and voilà – you’ve just made your own website.
Rank high in search engines with a mobile-friendly website
What do people usually use when they surf the internet?
- 55.73% use mobile phones
- 41.46% use desktops
- 2.81% use tablets
The statistics are pretty straightforward — more people are on their phones compared to desktops and tablets.
With website builders, you can create a website that looks great on any device along without compromising website speed. With Google practising mobile-first indexing, you have a better shot at ranking high in search engine result pages (SERPs).
Sell to customers through a seamless ecommerce platform
Most website builders provide multiple ecommerce features, themes, templates, and tools to help you launch a full-blown online store.
Whether you only have one product or a thousand, you can integrate and sell your products to your website.
With the ongoing global crisis, it’s more crucial than ever for brick-and-mortar businesses to transition online with an intuitive ecommerce site. Otherwise, you’re looking at a stale stock, or worse, closed doors for your business.
READ: How to Setup an Ecommerce Website that Sells
Drive traffic towards your social media sites
Out of a whopping 3.8 billion social media users, 54% are customers who purchase products from different social media platforms. This tells us that having a compelling social media presence on top of a website makes up a solid online presence.
Many website builders come with built-in social media integration features. This means you don’t need to install additional plugins yourself.
Connecting your social media accounts to your website can…
- Easily connect you to your customers and followers
- Increase brand awareness and customer loyalty
- Boost your online visibility
RECOMMENDED: 8 Effective Strategies to Increase Your Small Business’ Social Media Audience
Save heaps of money
Can you imagine hiring a web designer every single time you want to tweak your website? Web designers often charge per hour or per project, which may be quite costly if you only want minor changes done.
With a website builder, you can update your website whenever you want, however way you want it – especially if your site requires regular tweaks, such as uploading new blogs and product pages.
Start building your website today
A website is necessary for any business in today’s digital age, but creating one can be intimidating. Website builders are there to make that process less complex and more doable.
With Website Builder, you get to create a website that’s user-friendly, mobile-ready, cost-efficient, and feature-rich. What more can you ask for?